Fashion has become one of the most up-and-coming industries in the KSA as new labels and numerous global flagship stores are entering the Saudi market that shows an evident growing appetite for fashion and style.
Within this competitive space, fashion brands face pressure to identify reliable customer acquisition channels that enable them to reach the right audience, establish trust quickly, and guide shoppers through the entire purchase funnel.
Hence, fashion influencers in Saudi Arabia are quickly becoming fashion brands’ biggest marketing asset to reach new markets and garner trust in Saudi Arabia, because they already hold local trust, understand modest dressing cues, and know how Saudi shoppers access clothes, i.e., fit, comfort, occasion, and styling possibilities. Their communities follow them for recommendations in a market crowded with a multitude of options.
These fashion content creators in Saudi Arabia show texture close-ups, outfit pairings, abaya styling, before-and-after styling mood shots, and quick try-ons that help people sense how a piece will work in daily life.
However, there are several more reasons why fashion brands in KSA rely on these influencers to drive discovery and assist shoppers across the journey.
- Creators fit global trends into Saudi-friendly styling with modest cuts, Ramadan/Eid outfits, and event-focused edits, which gives brands stronger relevance and increases purchase intent.
- Their content try-ons, fit checks, and styling demos reduce hesitation and lower friction in decision-making.
- Their recommendations build buzz and push footfall to pop-ups, launches, and boutique openings, and help in stronger in-store movement.
Even research shows fashion influencers in KSA can change attitudes and behaviors (including style and purchase choices). Hence, fashion brands can use these creators to shape purchase decisions.
All in all, fashion brands are seeking the expertise of the top influencer marketing agency in Saudi Arabia to leverage their experience and knowledge to form ROI-oriented campaigns.
Below is the list of the top fashion influencers in Saudi Arabia for your brand to partner with. Let’s explore.
List of the Best Fashion Influencers in Saudi Arabia, KSA
-
1. Nesma Elgohary
Instagram: Nesma ElgoharyAbout the Creator:
Nesma Elgohary is one of the top fashion Instagrammers in KSA, known for sharing her outfits, usually modest yet fashionable, including dresses, denim looks, hijab-friendly styling, and seasonal fashion (e.g., winter outfits, Ramadan collections). For example, her posts include chic denim dresses, elegant modest dresses (sometimes for festive occasions like Ramadan).
KPIs
Followers: 5.7 M
Engagement Rate: 0.61%
-
2. Hala Abdallah
Instagram: Hala Abdallah
Being one of the best fashion Instagram influencers in Saudi Arabia, Hala Abdallah shares curated outfits, combining modesty, elegance, and modern style. Hala also attends fashion events like Fashion Trust Arabia and Riyadh Fashion Week. She has worked with brands like Ounass, Porsche Arabia, Kerastase, Pantene, Dolce & Gabbana Beauty, and more.
KPIs
Followers: 2.5 M
Engagement Rate: 0.07%
-
3. Alanoud Badr
Instagram: Alanoud Badr
Alanoud Badr shares outfits, runway looks, modest fashion and abaya collections, and stylish ensembles. Her style tends to mix contemporary tastes with modest and elegant Middle Eastern sensibilities. The creator also has a “bold and edgy” aesthetic. She was a contender for a “Social Media Star” category at a regional edition of a major award event, making her one of the top female fashion influencers in Saudi Arabia.
KPIs
Followers: 1.2 M
Engagement Rate: 0.50%
-
4. Lama Alakeel
Instagram: Lama Alakeel
Lama Alakeel showcases stylish outfits on Instagram, leaning toward luxury and high-fashion looks. She appears at events in elegant dresses (red-carpet/formal), shares street-style looks, and models outfits with an eye for design and polish. The creator also blends fashion with luxury lifestyle content. She has worked with brands like Tiffany & Co., Marli, Eyewa, and more.
KPIs
Followers: 910k
Engagement Rate: 0.17%
-
5. Nada Baeshen
Instagram: Nada Baeshen
Nada Baeshen shares content like elegant clothing, luxe styling, and fashion looks, including gowns, tailored outfits, and high-end fashion. Her feed tends to have a glam, aspirational feel like international trip photos, luxury lifestyle, fashion-week attendance, and international shopping. She has worked with brands like Eucerin, Prada Beauty, and more.
KPIs
Followers: 713k
Engagement Rate: 2.56%
-
6. Nojoud Alrumaihi
Instagram: Nojoud Alrumaihi
Being one of the best fashion Instagrammers in Saudi Arabia, Nojoud Alrumaihi shares sophisticated, high-end fashion, from statement gowns, couture looks, to chic ready-to-wear. She shares “look of the day”, “event look” content, combining luxury styling, jewelry, and aesthetic makeup. Nojoud has worked with brands like Eyewa, Nivea Middle East, etc.
KPIs
Followers: 648k
Engagement Rate: 0.68%
-
7. Tamaraah Al Gabaani
Instagram: Tamaraah Al Gabaani
Tamaraah Al Gabaani shares fashion content like evening gowns, jalabiyas/abayas, modest fashion, and glam-style dresses. She also gets invited to high-end events like Victoria's Secret Fashion Show and Cannes Film Festival. Being one of the top fashion influencers in KSA, she has worked with brands like Damas Jewellery, Prada, etc.
KPIs
Followers: 454k
Engagement Rate: 2.29%
-
8. Alya Khalil
Instagram: Alya Khalil
Alya Khalil’s fashion content on Instagram is both casual and elegant. She shares outfits from simple, everyday looks to more styled fashion outfits like dresses and chic pieces. She describes the current 2025 fashion trend she likes as “effortless minimalism,” i.e., chic, clean, timeless. She also highlights her own designs, showing how minimal cuts and thoughtful details can elevate an everyday look. Even when she experiments, the overall vibe stays grounded in quiet luxury and modern Saudi elegance.
KPIs
Followers: 221k
Engagement Rate: 0.18%
-
9. Ghalia Mahmoudi
Instagram: Ghalia Mahmoudi
Ghalia Mahmoudi shares fashion and styling content like street-style outfits, everyday wear, as well as more styled looks, giving her followers a range from relatable to aspirational. Her feed tends to combine modern fashion sensibilities with a polished look, i.e., colors, styling, and photography all contribute to a cohesive “influencer-fashion” aesthetic.
KPIs
Followers: 154k
Engagement Rate: 0.25%
-
10. Aram Kabbani
Instagram: Aram Kabbani
Aram Kabbani is one of the leading modest fashion influencers in Saudi Arabia. Her feed is full of styled photoshoots, couture-inspired outfits, and event/runway photography. She showcases bold, art-direction-driven looks, from abaya-inspired ensembles to modern, international-style fashion. Aram blends Saudi and Arab heritage craftsmanship with global luxury aesthetics.
KPIs
Followers: 127k
Engagement Rate: 0.41%
Bottom Line
These top fashion influencers in Saudi Arabia, KSA, share hauls, GRWM videos, styling tips, seasonal recommendations, abaya styling, personalized lookbooks, and whatnot. With such content, these Saudi Arabian fashion influencers have built communities of fashion enthusiasts who are actively seeking personalized recommendations and styling tips. Further, fashion brands now capitalize on their pre-built trust and credibility to gain access to new markets and build confidence in their decisions.